Creneau Interior Design Agency Dubai Middle East Arte Interior

ENTER THE
ARTE CABINET
OF CURIOUSITIES

Arte International wanted the design for their new showroom in Chelsea, London, to fulfill two purposes. First, it had to allow designers to easily browse through the massive collections of high-end wallcoverings which Arte designs and produces. At the same time, it had to truly submerge all guests in the Arte universe.

The brief was dual. Our designers were to logically structure and organise the numerous types of wallcoverings, while conveying the story and identity of the brand at the same time.

Creneau Interior Design Agency Dubai Middle East Arte Inspiration

Our idea was to create a type of chamber of curiosities, where visitors can explore and enjoy every corner of the Arte universe.

Creneau Interior Design Agency Dubai Middle East Arte Product Presentation

structure
is born
out of chaos

The set-up of the new showroom allows visitors to easily browse through the immense range of wall coverings and search by colour, pattern or collection.

Creneau Interior Design Agency Dubai Middle East Arte Product Presentation
arte-5-
Creneau Interior Design Agency Dubai Middle East Arte Detail of Presentation
Creneau Interior Design Agency Dubai Middle East Arte Interior Meeting Space

A huge leather-clad library offers a new home to thousands of samples and all collection books.

Creneau Interior Design Agency Dubai Middle East Arte Interior

OUR HOUSE BECAME A
LABORATORY WHERE WE
HAD TREMENDOUS FUN
TRYING OUT AL KIND OF
DIFFERENT THINGS

One side of the the showroom is covered with a faceted wall, containing a selection of Arte’s glossy and moiré wall coverings. The facets showcase the look and feel of the wall coverings in different lighting conditions.

Creneau Interior Design Agency Dubai Middle East Arte Product Arrangement

The new collection books and the mood boards they were based on are displayed side by side.

Creneau Interior Design Agency Dubai Middle East Arte Product Arrangement
Creneau Interior Design Agency Dubai Middle East Arte Interior

A seating area is placed in the middle of the room. Visitors can take a stylish seat while waiting, leafing through books and magazines, or browsing through the Arte collections.

Creneau Interior Design Agency Dubai Middle East Arte Decor

Arte puts an incredible amount of detail into the design of their products. We needed to match their level of refinement in all the different elements of the showroom. The furniture, flooring and objects are therefore all made exclusively with high-end materials and finished with the utmost attention to detail.

Creneau Interior Design Agency Dubai Middle East Arte Graphics Branding

We wanted Arte to speak its inspirational voice throughout the showroom. This was accomplished by incorporating several golden quotes in the interior design.

Creneau Interior Design Agency Dubai Middle East Arte Detail
Creneau Interior Design Agency Dubai Middle East Arte Entrance Detail
Creneau Interior Design Agency Dubai Middle East Arte Interior

oh
darling
Let’s be
adventurers

Creneau Interior Design Agency Dubai Middle East Arte Interior Coloured Plan
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